Export formats
Pick the file format your destination system expects.
Formats
| Format | Use it for | Note |
|---|---|---|
| CSV | Almost any import screen | Comma-separated text. |
| JSON | APIs and data pipelines | Nested objects and arrays. |
| XML | Systems that expect a schema | Like a Google Merchant feed. |
| SQL | Loading your own database | INSERT statements, ready to run. |
| Excel (.xls) | Opening the file in Excel | Plain CSV text saved with an .xls extension, so Excel opens it directly. |
Presets
| Preset | Format | What it follows |
|---|---|---|
| Shopify CSV | CSV | The column order and headers Shopify's product importer expects. |
| Google Merchant XML | XML | The XML feed structure Google Merchant Center expects. |